about · who we are

Marketing automation,
built for the agent era.

ReachOut is an agent-driven marketing automation platform from Reach Out Labs GmbH, an independent software company based in Switzerland. Contacts, campaigns, segments, web analytics, and audit logs — exposed equally through the Studio (for your team) and an MCP server (for any AI agent).

The team

We have spent the last 12+ years building large-scale digital publishing and marketing systems for international newspapers and magazines — websites doing 90M+ pageviews a month, transactional email at scale, multi-tenant CMS infrastructures. ReachOut is the platform we always wanted to use ourselves: opinionated about the agent era, ruthless about audit and observability, friendly to developers who like editing templates as code.

We build in the open where we can — see github.com/reachoutlabs. Product updates land at /releases and on @reachoutappio.

Frequently asked questions

Who builds ReachOut?
Reach Out Labs GmbH, an independent software company based in Switzerland. The team has 12+ years of experience building large-scale marketing and digital publishing systems for international publishers. ReachOut is the platform we always wanted to use ourselves.
Where is my data stored?
All data management is GDPR-compliant and hosted in the EU, served globally from the edge. Reach Out Labs GmbH operates under Swiss FADP and EU GDPR. Data residency can be pinned to a specific EU region on the Enterprise plan.
How is ReachOut different from Mailchimp, Klaviyo, or Customer.io?
ReachOut is built for humans driving AI agents, not for clicking through visual builders. Every capability ships in two equal surfaces — the Studio (for your team) and an MCP server (for any AI agent) — backed by the same primitives and a shared audit log. Templates are React Email source, edited as code. Pricing starts free; Pro is $20 per seat per month.
How is ReachOut different from Plausible, Fathom, or GA4?
ReachOut analytics is first-party, identity-aware, and EU-hosted. It gives you per-visitor data with unlimited pageviews on the free tier — Plausible and Fathom only show aggregates, GA4 has GDPR friction in the EU. The full comparison is in our 2026 Web Analytics Comparison guide.
Is ReachOut the same as reachout.ai or outreach.io?
No. ReachOut (usereachout.com) is the agent-driven marketing automation platform from Reach Out Labs GmbH. reachout.ai and outreach.io are separate, unrelated products from different companies.
How do I contact ReachOut?
Email hello@usereachout.com — we read every email. The same address works for sales and partnership inquiries.

Try ReachOut

Start free — Studio and MCP, same primitives, same audit log.

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